Fit & workflow review
Share what you want to build or simplify. We review your current process, tools, and constraints, and I tell you directly if it is a fit.
AI PRODUCT DEVELOPMENT · WEBSITES · WORKFLOW AUTOMATION
I build AI products, websites, and connected workflows for founders and service businesses—with specialist systems for coaching practices. Work directly with me from scoping to handover.
FOR FOUNDERS & SERVICE BUSINESSES · SPECIALIST SYSTEMS FOR COACHING

01 / SELECTED PROJECTS
Products, websites, and workflows built for real users.
Explore project spotlights or read the growth case study.
PREVIOUS WORKPLACES / MARKETING & SEO
02 / WHAT I DO
From AI products and brand websites to the connected workflows that keep service delivery running smoothly.
Design and build AI assistants, internal tools, and complete web platforms for founders and product teams.
02Build conversion-ready websites, intake flows, and connected workflow software so service delivery takes less manual effort.
03Specialist software for coaching practices, from structured intake and client portals to the workflows behind delivery.
03 / HOW AN ENGAGEMENT WORKS
You work directly with me from the first conversation through launch and handover.
Share what you want to build or simplify. We review your current process, tools, and constraints, and I tell you directly if it is a fit.
Before any implementation begins, we agree on a focused first-release scope, deliverables, milestones, timeline, and price.
You work directly with me through development, testing against acceptance criteria, deployment, and handover so your team can run it.

04 / THE PERSON BEHIND THE WORK
I work directly with founders and service businesses to turn product ideas and manual handoffs into reliable software—with specialist systems for coaching businesses.
With a background spanning psychology, SEO, marketing, and full-stack product engineering, I focus on how people discover a product, understand it, and actually use it.
More about my background & approach ↗︎05 / BEFORE WE START
Founders and service businesses looking to build AI products, websites, and connected workflows—plus coaching businesses commissioning specialist systems.
AI products, websites, and the workflows behind them: AI assistants, internal tools, conversion-focused brand sites, intake flows, and client portals.
Every project starts with a short brief and fit check, followed by a written first-release scope with agreed milestones, price, and handover terms before code is written.
Pricing depends on scope, integrations, and timeline. Share your brief and I will tell you whether I can help and propose a practical first release.
A RESOURCE FOR COACHING BUSINESSES
Explore qualification prompts and an intake workflow guide for your coaching business—or try the unqualified-call time calculator.
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HAVE SOMETHING IN MIND?
Tell me what you want to build or simplify,
and what’s getting in the way.